My Itinerary:


Scholarship Program

The Paso Robles Wine County Alliance is a cooperative marketing alliance made up of Paso Robles Wine Country Wineries, vineyards and related businesses.  In an effort to engage the community and encourage higher education, the PRWCA created a scholarship program.

Each year, the Paso Robles Wine Country Alliance  offers three (3) $1500 scholarships to graduating seniors for either a two-year or four-year California College. 

Click here for the 2015 scholarship application.

Deadline: Friday, March 27, 2015

Auction Donations

The Paso Robles Wine County Alliance donates a limited number of Wine Festival Saturday Festival tickets to local charities each year.

Donations will only be considered for San Luis Obispo County organizations that support:

  • Children/education

  • Arts & culture

  • Wine industry

If interested in requesting tickets, please contact Krista Smith @ and provide the following information:

  • Name of organization

  • Date of event

  • Expected attendance

  • Beneficiary of auction/fundraiser proceeds

Tickets are allocated on a first come, first serve basis.

Community Grant Program

The Paso Robles Wine County Alliance currently does not have a community grant program. Sorry!