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Media Contact: Meagan Cross
Phone: 805.239.8463

San Luis Obispo County Organizations Honored at Alliance December Membership Meeting

Paso Robles, CA (December 12, 2011) The Paso Robles wine industry came together in 2011, raising a record amount of dollars during the Wine Country Auctions featured at Zinfandel Festival and Wine Festival. The Zin Tasting & Wine Country Auction showcased “bottles, bottles and more bottles” for enthusiastic wine collectors. The Wine Country Auction & Dinner hosted 271 guests for an evening of Paso Robles hospitality and incredible lifestyle and wine centric auction lots. As a result, Paso Robles Wine Country increased its 2011 contribution by 15 percent, gifting $80,000 of cash donations to 13 local charities who support healthcare, education and greater community services. Additionally, the Alliance supported San Luis Obispo County groups through in-kind services with a value of more than $46,000. The Alliance is proud to partner with the wine community to make this significant contribution.

“Giving back would not be possible without the partnership of our members who donate one-of-a-kind items to the Auction,” said Paul Hoover, board treasurer of the Paso Robles Wine Country Alliance and owner of Still Waters Vineyards. “Over the past six years, and together with our members, the Alliance has contributed over $250,000 in monetary donations to local organizations. A special thank you to those attendees who purchase these unique auction items in support of the Alliance’s gifting platform.”

The Paso Robles Wine Country Alliance is honored to gift $80,000 in proceeds to the 13 following organizations:

Monetary Donations Gifted on December 12, 2011

Boys & Girls Club of North San Luis Obispo County
CASA - Court Appointed Special Advocates of San Luis Obispo Co.
Community Action Partnership
El Camino Homeless Organization - ECHO
Loaves & Fishes
Mid-State Fair Livestock Auction
North County Women's Shelter & Resource Center
Partnership for the Children of San Luis Obispo County
Paso Robles Library Foundation
The Link
The Wellness Community - California Central Coast
Transitional Food & Shelter, Inc.
Wine Alliance Scholarship Fund

In-Kind and Monetary Donations Gifted Throughout 2011

American Cancer Society Fundraiser - Raul Torres GSO
Atascadero Historical Society
Boy Scout Troup #60
Boys and Girls Club
Cambria Historical Society
Camp Roberts Historical Museum
Children's Museum
Clayhouse Wines
Collins Salisbury Scholarship
Crush and Roll
Doggie Days Fundraiser – Raul Torres GSO
El Paso De Robles Area Historical Society
Estrella Warbirds Museum
Festival of the Arts (Studios on the Park)
Garagiste Festival
Heritage Oaks Family Fun Day
Hospice of San Luis Obispo County
Le Vigne Vineyard & Winery
Mission San Miguel
Old Mission San Miguel
Paderewski Festival
Paso Robles Co-Op Pre-School
Paso Robles Pioneer Day
Paso Robles Pioneer Museum
Paso Robles Pony League - Shelly Domingos
Rios-Caledoina Adobe
Santa Margarita Historical Society
SLO VG - Roll Out Barrels
Templeton Historical Society
Wine Country 1/2 Marathon &5K Run

The Paso Robles Wine Country Alliance began its commitment to support the local community in 2006 with funds raised at the 14th Annual Zinfandel Festival. The Wine Country Auction enriches Zinfandel Festival and Wine Festival by providing a charitable platform to these exciting marquee events in wine country.

Save-the-date for 2012 Wine Country Auctions
20th Annual Zinfandel Festival: March 16 - 18, 2012 – Celebrate 20 years of Paso’s heritage varietal during the Zin Tasting & Wine Country Auction on Saturday, March 17, 2012

30th Annual Wine Festival: May 18 – 20, 2012 – This 30 year celebration is full of exciting surprises. The Wine Country Auction & Dinner will again feature thrilling lifestyle lots unavailable anywhere else. Visit in February for details!

The Paso Robles Wine Country Alliance represents wineries, growers and businesses in Paso Robles Wine Country. Centrally located between San Francisco and Los Angeles, along California’s Central Coast, Paso Robles Wine Country is California’s fastest growing wine region. It encompasses more than 26,000 vineyard acres and more than 200 wineries.For more information, visit

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