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WINE COUNTRY PRESS: PASO ROBLES WINE COUNTRY ALLIANCE PRESS

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2010-12-14
Media Contact: Christopher Taranto
Phone: 805-239-8463

PASO ROBLES WINE COUNTRY DOUBLES ITS CONTRIBUTION TO THE LOCAL COMMUNITY AND GIFTS MORE THAN $90,000
Community Organizations Honored at Tonight's Paso Robles Wine Country Alliance Membership Meeting

Paso Robles, CA (December 14, 2010) Support of the local community is a way of life in Paso Robles Wine Country and the wine industry came together during the new Wine Festival Wine Country Auction & Dinner in May to strengthen its community support like never before. The event hosted 269 wine enthusiasts at a seated dinner in the Paso Robles City Park to enjoy an evening of wine, food and community spirit. The auction, with the support of winery and hospitality partners who donated rare and unique auction items, was a resounding success. Increased proceeds allowed the wine industry to more than double its dedication to the community, compared to years past, by gifting $68,000 in cash donations to 13 North County Area charities who support the industry's gifting platform. The industry supports charities who serve healthcare, education and greater community service causes. These funds will be ceremoniously delivered to the charitable organizations this evening at the Paso Robles Wine Country Alliance's winter General Membership meeting held at Meridian Vineyards.

"The Paso Robles Wine community is thrilled to make the largest donation to date to a population which makes so much of what we do possible," said Stacie Jacob, executive director of the Paso Robles Wine Country Alliance. "The Alliance has been able to contribute over $200,000 to local organizations over the last four years."

The Paso Robles Wine Country Alliance was honored to gift more than $68,000 in proceeds to 13 of the following organizations:

Monetary Donations to be Gifted on December 14, 2010
American Red Cross, San Luis Obispo County Chapter - $10,000
Boys & Girls Club of North San Luis Obispo County - $4,500
Community Action Partnership - $5,000
El Camino Homeless Organization (ECHO) - $5,000
Food Bank Coalition of San Luis Obispo County - $2,000
Loaves and Fishes - $5,000
Mid-State Fair Junior Livestock Auction - $5,000
Partnership for the Children of San Luis Obispo County La Clinica de Tolosa - $10,000
Paso Robles Culinary Arts Academy - $2,000
Paso Robles Library Foundation in sponsorship of the Paso Robles Library Study Center - $5,000
Paso Robles Wine Alliance Scholarship Fund. California Wine Grape Growers Foundation - $2,000
Transitional Food and Shelter, Inc. - $5,000
Wellness Community - California Central Coast - $7,500

In addition, the Alliance supported 21 local groups through in kind services with a value of more than $25,000:

In-Kind and Monetary Donations Gifted Throughout 2010
Atascadero Historical Society
Boy Scout Troop #60
Cambria Historical Society
Camp Roberts Historical Museum
Children's Museum, Paso Robles
El Paso de Robles Area Historical Society
Estrella Warbirds Museum
Festival of the Arts
Heritage Oaks Family Fun Day & Fun Run
Hospice of San Luis Obispo County
Old Mission San Miguel
Paderewski Festival
Paso Robles Co-Op Pre-School
Paso Robles High School FFA
Paso Robles Pioneer Day
Paso Robles Pioneer Museum
Rios-Caledonia Adobe
Santa Margarita Historical Society
Studios on the Park
Templeton Historical Society
Wine Country 1/2 Marathon & 5K Run


The Paso Robles Wine Country Alliance began its commitment to support the local community that supports the wine industry in 2006 with funds raised at the 14th Annual Zinfandel Festival. The Alliance continues its commitment by additionally facilitating a Wine Country Auction & Dinner during Wine Festival, furthering the Alliance's dedication to giving dollars back to the community. The Wine Country Auction enriches Zinfandel Festival and Wine Festival by providing a charitable platform to exciting marquee events in wine country. Festival goers are encouraged to bid on wine and lifestyle items that are not available through commercial or retail outlets. Auction lots include signed large format library wines, wine country getaway packages and much more.

Save-the-date for 2011 Wine Country Auctions
19th Annual Zinfandel Festival: March 18 - 20, 2011 - Explore the history and mystery behind the dare devil Zinfandel during the Zin Tasting & Wine Country Auction on Saturday, March 19, 2011

29th Annual Wine Festival: May 20 - 22, 2011 - The Wine Festival marquee event is full of exciting surprises including a revamped Wine Country Auction & Dinner with thrilling lifestyle lots unavailable anywhere else. Visit www.pasowine.com in February for details!

Tickets for Zinfandel Festival are now on sale and Wine Festival tickets will be available in February 2011. Both event weekends are filled with individual activities at area wineries. For more information on Paso Robles Wine Country events, visit www.pasowine.com.

The Paso Robles Wine Country Alliance represents wineries, growers and businesses in Paso Robles Wine Country. Centrally located between San Francisco and Los Angeles, along California's Central Coast, Paso Robles Wine Country is California's fastest growing wine region. It encompasses more than 26,000 vineyard acres and more than 200 wineries.

For more information, visit www.pasowine.com

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